Free · Public Edition

Make ChatGPT & Claude sound like you — not the rest of the internet.

The exact system Brando uses to turn ChatGPT (or Claude) from a generic word-salad machine into a marketing employee that knows your business, your audience, and your voice. Prime it. Voice it. Prompt it.

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15 min read Copy-paste templates 1,000+ real prompts
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What's inside

Everything you need to make AI sound like your business.

Not a list of prompts. A full system — priming, voice guide, prompt libraries, worked examples, and 10 use cases beyond content. Works the same in ChatGPT or Claude.

The Priming System

6 copy-paste blocks that teach the model your business, avatar, offer, and USPs — once. Never re-explain again.

The Voice Guide Builder

The part everyone skips — and the reason their content still sounds AI-generated. Four blocks + the "kill list."

Output Prompt Library

Email subject lines, IG hooks, poll questions, reel scripts, captions, carousels — 6 core prompts.

Worked Example

End-to-end walkthrough — priming → 5 ideas → reel script. See exactly how the system works from start to finish.

10 Prompt-Writing Tips

The rules that turn a mediocre prompt into an output you can actually ship. Cross-model — works in any AI.

10 Uses Beyond Content

Customer research, SOPs, competitor analysis, campaign planning — the same primed model, working across your whole business.

Brando teaching at a Kaizen workshop
The Story

I let AI write for me. It tanked my brand.

Early on I did what most people do — opened ChatGPT, asked for captions, posted whatever came back. Within weeks my content was flat, generic, and my audience felt it. Engagement dropped. DMs slowed.

Then I stopped asking the model to "write a caption" and started teaching it who I am first. A priming system. A real voice guide. Prompts that reference both.

Now the outputs sound like me, not LinkedIn. That system is what's inside.

Before: generic AI sludge
After: sounds like me
What you'll be able to do

By the end of this guide, you'll walk away with…

A fully-primed ChatGPT or Claude project that knows your business inside out.

A voice guide that stops AI content sounding generic — no more "unlock your potential."

Copy-paste prompts for emails, IG posts, reels, carousels, story polls, captions.

A worked example showing the full flow — from priming to a finished reel script in under 2 minutes.

Prompt-writing rules that work across every model — ChatGPT, Claude, Gemini, whatever comes next.

10 ways to use AI beyond content — SOPs, research, competitor analysis, campaign planning.

Don't have time for all this?

We understand — you run a business. That's literally why Kaizen exists.

We implement all of it for you. Priming, voice systems, prompt libraries, AI-driven content engine, plus the wider marketing stack — so you keep your focus on the work that actually grows your business.

For less than the cost of a casual staff member.

What we install for you

  • Ads
  • Landing pages
  • CRM workflows
  • Lead magnets
  • 1:1 consulting
  • Automations
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